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Sales-Psychology

Sales Psychology answers the question – What goes on inside people’s minds and how does it affect the sales process or the buying process? Perception, Attention, Language, Memory, Thinking, and Consciousness are covered in this section.

Winning

8 Things You Should Make Instead of Excuses

There is something very human about making excuses for our failures. Our egos try to protect themselves by placing the blame somewhere else, somewhere far away from us.
Super Hero

How To Become A Sales Super Hero

You are a rare and highly valuable commodity, exceedingly important to the success of any business. But be careful! The way the sales industry works is subject to change. Today’s sales hero could easily become tomorrow's sales zero.
Trigger 2

Sales Psychology – 10 Triggers To Become Highly Influential (Part 1)

Reciprocity, Curiosity And Specificity. You need to understand why your prospects behave the way they do, what they’re thinking, and how you can get them to act in the desired direction via the use of psychology sales triggers.
Vision

20 Vision

By adding peripheral view, depth awareness and colour vision to your sales skills - the benefits are significant.
Financial charts

10 Touch Points That Make Or Break Sales

Customer-Centricity creates positive Customer Experiences. In other words, for customers to perceive a business as being customer-focused it needs to be structured and managed like Jeff Bezos says, i.e. with the customer in mind.
Basic Science

The Science of Basic Selling Skills

The basics, whilst important, are certainly no longer enough for the salesperson of the future to hang their hat on. The Connection Economy or the Imagination Era are fundamental.
Toilet Paper

Toilet Paper Crisis, Coronavirus and Sales Psychology.

We all know that panic buying 108 rolls of toilet paper is a dumb thing to do. Yet, this is precisely what many people are doing; people who are otherwise typically quite sane and intelligent.
Motivation

How To Stay Motivated And Confident In Sales

“Sales” is tough. It involves rejection, failure, problems, uncertainty and we’re measured like very few other professionals are. How to Stay Motivated and Confident in Sales?
Journey

The Evolution Of The Buyer’s Journey (Part 2)

The days of the charismatic but tactical salesperson are getting behind us, particularly in B2B sales. A winning personality still goes a long way, but today’s buyers aren’t looking for slick pitchmen.
Less is more

Why Less On LinkedIn Is So Much More

Customers expect personalised experiences yet they resent brands that bombard them with advertisements on social media, to their inbox, and in real life.