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Sales-Psychology

Sales Psychology answers the question – What goes on inside people’s minds and how does it affect the sales process or the buying process? Perception, Attention, Language, Memory, Thinking, and Consciousness are covered in this section.

Less is more

Why Less On LinkedIn Is So Much More

Customers expect personalised experiences yet they resent brands that bombard them with advertisements on social media, to their inbox, and in real life.
Batman

5 Strategies To Handle Intimidating Prospects

Batman or High D’s are not intentionally unkind or rude. Their bark is often worse than his bite. If you respect them and meet their expectations, they will probably do business with you and become a life long client.
12 Steps

Actions That Lead to Sales Success

Failure in sales is no joke and it's never been more important to set yourself up for the future. Here are 10 actions for sales success.
Networking online

How Much Online Networking Is Too Much?

The Covid-19 pandemic has caused networking to move online. LinkedIn can be a tremendous force for good if you make the best use of your time on the platform.
Clown Amusement

When Being In Sales Becomes A Joke

A career in sales is tough and you can’t afford to take yourself too seriously. Here is what salespeople can expect in their sales career.

Speak to Me – Personalisation in Sales

Technology provides a myriad of tools that allow you to aggregate information and then find relevant content to share. Know your customers, know what drives and motivates them and truly know what information they engage with best.
Communication Change

Why Asynchronous Communication Isn’t Effective Selling

Salespeople have been taught to rely on the asynchronous mediums—even when it harms their results. You should always prefer the medium that is best for the outcome you are trying to create.
Mental-Health- BW

Mental Health Truths Sales People Should Know

Mental illness does not discriminate by ethnicity, age, gender or career choice. Does selling attract those who are inadequately equipped to cope with the demands of the role?
Colour

The Psychology Of First Impressions

First impressions do count. The psychology of consumerism tells us that the initial impact of a brand, a colour, a physical layout and a welcoming employee can never be understated.
Dating

Why Sales Is Like Dating

It’s better to be prepared and not have an opportunity then have an opportunity and not be prepared.