Why Less On LinkedIn Is So Much More
Customers expect personalised experiences yet they resent brands that bombard them with advertisements on social media, to their inbox, and in real life.
The Evolution Of The Buyer’s Journey (Part 1)
As Sales and Marketing adapt to new market realities and opportunities, they are often presented with a choice regarding their operational structure: either they continue to operate in discrete silos or they adapt to cooperate in ways that will not only make them more alert to their changing markets and customers.
Sales Psychology – 10 Triggers To Become Highly Influential (Part 1)
Reciprocity, Curiosity And Specificity. You need to understand why your prospects behave the way they do, what they’re thinking, and how you can get them to act in the desired direction via the use of psychology sales triggers.
Building Your Capability – A Challenge for All
Learning is changing at an unprecedented pace, we are writing our own curriculum and drawing upon all the resources available to enable this to happen.
Seven Self-Destructive Mindsets In Sales
There are seven self-destructive mindsets that new salespeople fall into, and these “traps” are often the reasons why they struggle to find success.
5 Steps To Create An “Elevator Speech” That Attracts Prospects To You – Part...
Being able to describe your product or service offering in a manner that everyone understands is one of the most important marketing skills you need to master. Just think how you’ll feel the next time someone asks, “What do you do?”
Why Asynchronous Communication Isn’t Effective Selling
Salespeople have been taught to rely on the asynchronous mediums—even when it harms their results. You should always prefer the medium that is best for the outcome you are trying to create.
IQ Vs EQ (Emotional Intelligence): Which Is More Important?
Emotional intelligence is a skill that’s incredibly beneficial when it comes to sales and business – but its use goes far beyond closing a deal or getting a promotion. EI can help you in virtually any professional or personal activity. Emotional intelligence can be learned – and it really is the key to success!
What single attribute determines sales success?
There is one attribute that a highly successful sales person possesses that differentiates them from all of their competition and allows them to exponentially achieve higher results, and more sustainable results.
Self-Reflection: A Vital Life Skill To Thrive In Sales (and in life)
Without self-reflection, salespeople can find themselves employing the same sales techniques repeatedly, using their standard defaults, while still expecting a different result.