Sales-Psychology

Technology provides a myriad of tools that allow you to aggregate information and then find relevant content to share. Know your customers, know what drives and motivates them and truly know what information they engage with best.

Every real profession demands that its members read to remain relevant. Their members research topics including the latest trends, industry obligations, case studies and research findings. Those within their ranks who are respected most are the ones who develop insights, achieve the best results and publish their findings.

The days of the charismatic but tactical salesperson are getting behind us, particularly in B2B sales. A winning personality still goes a long way, but today’s buyers aren’t looking for slick pitchmen.

Handle Objections, Credibility and Social Proof. You need to understand why your prospects behave the way they do, what they’re thinking, and how you can get them to act in the desired direction via the use of psychology sales triggers.

In NLP the Agreement Frame is defined as a strategy to redirect a person’s argumentative energy, rather than attempting to overcome it. It's a great way to reduce resistance when communicating with people, especially during a negotiation.

“Sales” is tough. It involves rejection, failure, problems, uncertainty and we’re measured like very few other professionals are. How to Stay Motivated and Confident in Sales?

Customers expect personalised experiences yet they resent brands that bombard them with advertisements on social media, to their inbox, and in real life.

There is something very human about making excuses for our failures. Our egos try to protect themselves by placing the blame somewhere else, somewhere far away from us.

Learning is changing at an unprecedented pace, we are writing our own curriculum and drawing upon all the resources available to enable this to happen.

The retail industry is going through a wave of transformation and will never be the same. Unprecedented external factors have contributed for a data-driven, digital first, unified future.