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Sales-Psychology

Sales Psychology answers the question – What goes on inside people’s minds and how does it affect the sales process or the buying process? Perception, Attention, Language, Memory, Thinking, and Consciousness are covered in this section.

12 Steps

Actions That Lead to Sales Success

Failure in sales is no joke and it's never been more important to set yourself up for the future. Here are 10 actions for sales success.
Night Fear

Sales Psychology – 10 Triggers To Become Highly Influential (Part 3)

Invoke Fear, Radiate Authority, Honesty and Consistency. You need to understand why your prospects behave the way they do, what they’re thinking, and how you can get them to act in the desired direction via the use of psychology sales triggers.
Key in foliage

Building Your Capability – A Challenge for All

Learning is changing at an unprecedented pace, we are writing our own curriculum and drawing upon all the resources available to enable this to happen.
Covid face masks

Buyer Behaviour Trends And The Impact Of COVID

The retail industry is going through a wave of transformation and will never be the same. Unprecedented external factors have contributed for a data-driven, digital first, unified future.
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I Have 10 Seconds To Make An Impression?

Possessing an effective and professional business introduction that spells out clearly and succinctly the benefits that we bring to our buyers is now more essential than ever. If those benefits are also quantified then that's even better. So, why do many businesses and their salespeople turn off their prospects, right from the first contact?
Clown Amusement

When Being In Sales Becomes A Joke

A career in sales is tough and you can’t afford to take yourself too seriously. Here is what salespeople can expect in their sales career.
Content Strategy

5 Topics That Sellers Should Write About

Every real profession demands that its members read to remain relevant. Their members research topics including the latest trends, industry obligations, case studies and research findings. Those within their ranks who are respected most are the ones who develop insights, achieve the best results and publish their findings.
Mental-Health- BW

Mental Health Truths Sales People Should Know

Mental illness does not discriminate by ethnicity, age, gender or career choice. Does selling attract those who are inadequately equipped to cope with the demands of the role?
10 Emails

Email Templates To Engage New Customers

Constructing the perfect cold email is both art and science. Principles of persuasion and influence can be used to engage recipients of your emails. These formulas work and can compel prospects to respond.
Communication Change

Why Asynchronous Communication Isn’t Effective Selling

Salespeople have been taught to rely on the asynchronous mediums—even when it harms their results. You should always prefer the medium that is best for the outcome you are trying to create.