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Sales-Psychology

Sales Psychology answers the question – What goes on inside people’s minds and how does it affect the sales process or the buying process? Perception, Attention, Language, Memory, Thinking, and Consciousness are covered in this section.

Luxury

Sales Psychology – 10 Triggers To Become Highly Influential (Part 2)

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Handle Objections, Credibility and Social Proof. You need to understand why your prospects behave the way they do, what they’re thinking, and how you can get them to act in the desired direction via the use of psychology sales triggers.
Trolley

I feel sick and you might too. When can being in sales can become...

I started to feel sick last and fortunately it wasn't because of Coronavirus. As sales professionals we talk about strategies to maximise conversion, revenue and customer retention but there is a moral and ethical obligation not to rip your customers off.
Trigger 2

Sales Psychology – 10 Triggers To Become Highly Influential (Part 1)

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Reciprocity, Curiosity And Specificity. You need to understand why your prospects behave the way they do, what they’re thinking, and how you can get them to act in the desired direction via the use of psychology sales triggers.
Toilet Paper

Toilet Paper Crisis, Coronavirus and Sales Psychology.

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We all know that panic buying 108 rolls of toilet paper is a dumb thing to do. Yet, this is precisely what many people are doing; people who are otherwise typically quite sane and intelligent.
Reflection

Self-Reflection: A Vital Life Skill To Thrive In Sales (and in life)

Without self-reflection, salespeople can find themselves employing the same sales techniques repeatedly, using their standard defaults, while still expecting a different result.
Destruction

Seven Self-Destructive Mindsets In Sales

There are seven self-destructive mindsets that new salespeople fall into, and these “traps” are often the reasons why they struggle to find success.
Empathy

Could Empathy Be The B2B Key?

Empathy is an incredibly valuable trait not only to close more sales, but to bring a greater degree of human connection into business and elevate the perception of the sales profession. If empathetic-selling does become more pervasive in business dealings, perhaps we can begin to change people’s long-standing perceptions of salespeople.
Exceptional

The Art Of Exceptional Sales Communication

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One of the greatest attributes of a successful Sales Leader is their ability to effectively communicate.
Financial charts

10 Touch Points That Make Or Break Sales

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Customer-Centricity creates positive Customer Experiences. In other words, for customers to perceive a business as being customer-focused it needs to be structured and managed like Jeff Bezos says, i.e. with the customer in mind.
Grafitti

Selling The Benefits Of The Benefits?

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In B2B Sales, you should sell the benefits that your product or service delivers, not the product or service itself. Consider selling the benefits of the benefits.

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