Sales-Psychology

Possessing an effective and professional business introduction that spells out clearly and succinctly the benefits that we bring to our buyers is now more essential than ever. If those benefits are also quantified then that's even better. So, why do many businesses and their salespeople turn off their prospects, right from the first contact?

The days of the charismatic but tactical salesperson are getting behind us, particularly in B2B sales. A winning personality still goes a long way, but today’s buyers aren’t looking for slick pitchmen.

Never fear what you will lose. Fear instead only, the opportunity cost of not giving every moment of your sales day and life your absolute all! What do you fear? Where does your gut instinct take you? What would you do if you knew you couldn't fail?

Your mindset determines your results. Decide if you are in charge of your outcomes.

Success starts and ends with your thinking, change your thinking and you change your results.

It’s better to be prepared and not have an opportunity then have an opportunity and not be prepared.

First impressions do count. The psychology of consumerism tells us that the initial impact of a brand, a colour, a physical layout and a welcoming employee can never be understated.

A career in sales is tough and you can’t afford to take yourself too seriously. Here is what salespeople can expect in their sales career.

Every real profession demands that its members read to remain relevant. Their members research topics including the latest trends, industry obligations, case studies and research findings. Those within their ranks who are respected most are the ones who develop insights, achieve the best results and publish their findings.

Mental illness does not discriminate by ethnicity, age, gender or career choice. Does selling attract those who are inadequately equipped to cope with the demands of the role?