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How REA Group Built Its New Sales Strategy Around Data

REA Group shares its digital transformation journey and why sales ops and data is key to them becoming more predictive and proactive.

It’s time for sales leaders to rethink how they lead

Hear how nearly 6,000 sales professionals look to build resilience in the new selling landscape in the fourth edition State of Sales report. One thing is certain: adaptation and flexibility is key to selling success. Ian McAdam, Senior Vice President ANZ, Salesforce, shares his favourite insights from the report.

Sales Mastery or Sales Enablement?

The Holy Grail of sales enablement is the seamless integration of the right methodology, efficient sales process, all enabled by Social Selling and CRM technology.

Emerging Trends From The US

In 2020, organizations will start to break down silos and get the channel integrated into the entire customer cycle. This means neutral compensation, strict rules of engagement, and a cultural DNA that squashes channel conflict.