Sales-Psychology

Sales Psychology answers the question – What goes on inside people’s minds and how does it affect the sales process or the buying process? Perception, Attention, Language, Memory, Thinking, and Consciousness are covered in this section.

Destruction

Seven Self-Destructive Mindsets In Sales

There are seven self-destructive mindsets that new salespeople fall into, and these “traps” are often the reasons why they struggle to find success.
10 Emails

7 Email Templates To Engage New Customers

Constructing the perfect cold email is both art and science. Principles of persuasion and influence can be used to engage recipients of your emails. These formulas work and can compel prospects to respond.
Less is more

Why Less On LinkedIn Is So Much More

Customers expect personalised experiences yet they resent brands that bombard them with advertisements on social media, to their inbox, and in real life.
12 Steps

Actions That Lead to Sales Success

Failure in sales is no joke and it's never been more important to set yourself up for the future. Here are 10 actions for sales success.
Networking online

How Much Online Networking Is Too Much?

The Covid-19 pandemic has caused networking to move online. LinkedIn can be a tremendous force for good if you make the best use of your time on the platform.
Financial charts

10 Touch Points That Make Or Break Sales

Customer-Centricity creates positive Customer Experiences. In other words, for customers to perceive a business as being customer-focused it needs to be structured and managed like Jeff Bezos says, i.e. with the customer in mind.
Elevator Pitch 2

5 Steps To Create An “Elevator Speech” That Attracts Prospects To You – Part...

Being able to describe your product or service offering in a manner that everyone understands is one of the most important marketing skills you need to master. Just think how you’ll feel the next time someone asks, “What do you do?”
Covid face masks

Buyer Behaviour Trends And The Impact Of COVID

The retail industry is going through a wave of transformation and will never be the same. Unprecedented external factors have contributed for a data-driven, digital first, unified future.
Winning

8 Things You Should Make Instead of Excuses

There is something very human about making excuses for our failures. Our egos try to protect themselves by placing the blame somewhere else, somewhere far away from us.
Mental Health

Mental Health & The Workplace — Sales Career Truth

Mental illness does not discriminate by ethnicity, age, gender or career choice. Does selling attract those who are inadequately equipped to cope with the demands of the role?